PLANBEAR Convention Organizers
한국어

PLANBEAR TECH

Newsletter Editor

Turning 6 hours into 5 minutes The know-how of professionals

6 hours

5 min

Monday morning, a MICE manager preparing this week's newsletter

Another late night because of the newsletter...
  • 9 a.m. You open the images from the design team. Over 5MB, as always.
  • Wrestling with an image editor. Shrink the dimensions, cut the file size...
  • Placing the images. This banner links to the session page, that one to registration...
  • Saving images one by one. Renaming every single file.
  • Uploading them to the server...
  • Writing the email code. Click here goes there, click there goes here...
  • Testing. "Wait, why does it look broken in Naver Mail?" Fix it again.
  • Retesting. "Now it won't render in Outlook?" Fix it once more.

The result: half a day gone. For a single newsletter going out tomorrow.

What if all of this took just 2 minutes?

The same Monday, a manager working at PLANBEAR

  • Open the editor. Review the design images.
  • Images optimized. Slice them right away.
  • Paste in the destination page addresses.
  • Click "Upload". Everything goes up automatically.
  • Click "Create newsletter". File names are assigned automatically and saved as a series.
  • Done!
Well done. A few clicks, 2 minutes, and it works perfectly in every email client.
Newsletter Editor screen

PLANBEAR managers spend the saved time on meetings, planning, and on-site run sheets.

On average, four newsletters per project each week. eDM work is finished in the time it would take to write a work order for a partner agency, and the client gets a report instead.

Easy, fast, and simple. That is how we work.

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